Introducing – The IWC Pilot Chronograph 41 Goes Green and Gold
While the focus of this year for IWC is, undoubtedly, the return of the Genta-styled Ingenieur watch, relaunched with great fanfare in 4 different editions (including a handsome, yet costly titanium model), there is, of course, more to expect from the Schaffhausen brand. You secretive little thing, IWC…! We’ve recently presented the new green, steel case […]

More often than not, when we engage with watches it is typically in a retail shop, watch fair or watch meetup. But the exhibition caseback of any watch brand is a visit to their manufacture. Visiting a manufacture is truly a window into the brand, and not just in the behind-the-scenes sense of seeing the … 


With Zach’s regularly scheduled programming interrupted by a Japan trip with Grand Seiko, I thought I’d wind you down for this week. With releases still coming in strong even after the biggest watch fair of the year wrapped up, we’ve got two releases from opposing ends of the horological spectrum. The rest is as you’d …
Walking into the IWC booth at this year’s Watches & Wonders, you were instantly transported into the 1970s, surrounded by iconic shapes from design geniuses of the time. To efficiently navigate this landscape that likely resembles the inside of Dieter Rams’ brain, you need a competent guide, and who better than IWC CEO Chris Grainger-Herr? … 
“We’re very lucky,” IWC CEO Chris-Grainger Herr modestly admits, when it comes to the brand’s stable of ambassadors. The Schaffhausen brand has enjoyed a long relationship with two legendary sportsmen in the form of Lewis Hamilton and NFL superstar Tom Brady. What’s interesting though, is how IWC now seem to be consciously targeting female sporting …
Watch fans were eagerly awaiting Watches & Wonders, with over 40 brands presenting their new novelties at the fair. But, for one brand, there was exceptional anticipation – and that brand was IWC. In our watch-bubble, murmurs spread like wildfire that would be the year that IWC would revamp their beloved Ingenieur watch. Fortunately, IWC …