HANDS-ON: The Yema Urban Traveller delivers integrated-bracelet watches in a soft palette of summery dials
Earlier this year, Yema indicated their intentions to spice up their collections with the release of the Urban Field. With their Wristmaster Traveller Micro-Rotor being such a barnstorming hit last year too, it made perfect sense for the next experiment to evolve as the Yema Urban Traveller. Clinging to that 1970s retro swagger, this new … Continued
The post HANDS-ON: The Yema Urban Traveller delivers integrated-bracelet watches in a soft palette of summery dials appeared first on Time and Tide Watches.
The post HANDS-ON: The Yema Urban Traveller delivers integrated-bracelet watches in a soft palette of summery dials appeared first on Time and Tide Watches.





Although the French brand Yema have never stopped producing watches since their inception in 1948, their lapse into relative obscurity during the ‘80s-‘00s has to qualify them among the best brand revivals of the 21st century. Professional divers, racing chronographs, and even space-faring pilot pieces are classics of the Yema catalogue, but the Yema Urban … 

Since 1948, Yema has been producing reliable sports watches that come with a unique visual DNA. Best known for the Superman Heritage diver, Yema has been producing many types of chronographs over the past few decades. From Meca-Quartz to full automatic, the French brand releases a new collection every year, if not more often. Each …