These are the five most popular watch brands in India
According to many, many news stories over the last 12 months, India is expected to overtake China as the world’s most populous country within the next decade, with the current population of roughly 1.37 billion set to skyrocket. It’s a country on the up and up, and its people are developing quite the taste for timepieces as a result. With that in mind, we thought we’d take a look at the top five most popular watch brands in the world’s second-most inhabited country: No. 1 – Titan A joint collaboration between two of the largest companies in India, Tata Group & Tamil Nadu Industrial Development Corporation, Titan is a watchmaker that aims to make accessible, functional and good-looking timepieces that aren’t going to break the bank. Established in 1984, Titan is also one of the older horological creators in the country and, as such, their timepieces are very popular. No. 2 – Daniel Klein No, it’s not a collaboration between Daniel Wellington and Calvin Klein (quit the sniggering). In fact, Daniel Klein is a South African watchmaker that produce a great many inexpensive and versatile watches. The brand has really been embraced by the Indian community of late. For whatever…
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Editor’s note: The Minimalist watch brand is an unrelenting feature in the Sponsored section of your Instagram feed, and isn’t going away anytime soon. So if you were thinking of capitalising on some horological high-street chic without wasting any time in learning about the history of watchmaking, please enjoy this step-by-step guide to starting your own minimalist watch brand. It’s not as hard as you think. We all have friends who wear watches made by brands like Daniel Wellington and The Horse. We also all know that these watches are, essentially, identical. Yet somehow these simple quartz dress watch lookalikes seem to net their savvy owners massive piles of dosh. Some of us may have even wondered about starting our own minimalist brand like this (I know I have). Well, wonder no more as someone (who has chosen to remain anonymous) has uploaded a helpful guide to Imgur. Here’s the original, but we’ve reposted it in full below. Bravo, mystery writer. Enjoy.

As you might have picked up if you follow me on Instagram (@nick.kenyon), I have a soft spot for design-focused watches, generally on the smaller side of 40mm and especially those that are vintage. As a result, one of my favourite brands is Cartier, thanks to the strength and consistency that has been present in their designs for more than a hundred years. In that spirit, I wanted to share a few sensational posts I saw this week that were showing off the range of design and technical prowess on offer from Cartier. @misterenthusiast The grey works sooooo well thanks again @nixen_bixen This single pusher chronograph is part of the Collection Privée Cartier Paris, produced in a tonneau-shaped white gold case with wonderful blue dial markings that pair nicely with the blued steel hands. The manual-winding, dual-register chronograph is not your usual chronograph calibre either, as it was developed in partnership with F.P. Journe, Denis Flageollet and Vianney Halter. An absolute A-list cast of some of the finest watchmakers of their generation. @amsterdamvintagecartier “Baignoire Allongée” is French for elongated bathtub. A study by the New York Post claims there is a correlation between success and the amount of baths one…