First Look – The Accessible Citizen Tsuyosa Automatic now in 37mm

First presented in 2022, inspired by a popular model from the late 1990s (even though its design screams 1980s), the Citizen Tsuyosa instantly became a hit. And for obvious reasons… With its trendy design playing on the vibe of elegant sports watches, its vibrant and fun colours, its solid automatic movement and a rather unbeatable […]

1 year ago

First Look – The New, Accessible Yema Superman Swiss Edition Signals the Return to Sellita Movements

Watch brands rarely take the time to explain their strategic shifts to the public, making Yema‘s transparency all the more commendable. In unveiling its new 2025 references, the French watchmaker provided insight into a significant transition: introducing the Superman Swiss Editions. These timepieces, which represent the brand’s entry to the Superman collection, are now powered […]

1 year ago

First Look – The Refreshed, Red-Dialed Dior Chiffre Rouge Chronograph

Warning lights go off for serious watch geeks when they get wind of a new model from a fashion or luxury brand. While Dior is best known for its haute couture, its first men’s watch, the Chiffre Rouge, cannot be dismissed as a fashion watch – far from it. Embracing an edgy, contemporary and admittedly […]

1 year ago