Business News: Swatch Is Going To Make Car Batteries To Compete With Tesla (Seriously)

In what sounds like a move out of left field, watchmaking mega conglomerate Swatch Group is moving ahead with its plans to develop and sell high-tech batteries for electric vehicles. The strategy actually has deeper roots at Swatch than you’d expect and the seemingly banal story has enough twists and intrigue to make it rather interesting. On the heels of some new reports around the web, here’s a look at what we know now, what we’re still trying to figure out, and why any of us should care.

9 years ago

First Look – F.P. Journe Brings Havana Dials To The Octa Automatique Reserve and Lune

We already knew F.P. Journe watches with black dials, with gold dials or with blue dial (that blue dial…). Well, today, we will be the first to show you Journe watches with a brand new kind of color. Discreetly unveiled on the newly launched social media channels of the brand (see here for the post), we’ve been rather surprised and intrigued when seeing it, here at the Monochrome-Watches redaction. No more suspense, here are the new F.P. Journe Octa Automatique Reserve and Automatique Lune with stunning Havana Dials, live.

9 years ago

Review: Piaget Polo S

Not known to many, Piaget was a pioneer in the designing and building of ultra-thin movements, a trademark of the company. They made their mark in the watchmaking world with the introduction of the ultra-thin hand-wound Caliber 9P in 1957 and subsequently, releasing the Caliber 12P in 1960 when it was known to be the world’s thinnest automatic…

9 years ago

Swatch Group to Make Car Batteries Despite Dismal Results and Investor Doubt

First revealed by chief executive Nick Hayek in 2015, the Swatch Group’s investment in batteries is going full steam ahead, despite considerable scepticism from investors, reports Reuters. The owner of brands like Omega and Longines has long dabbled in other technologies, including solar powered plans and the Smart microcar it codeveloped with Mercedes-Benz, but watches are still […]

9 years ago

Inside The Educational Boutique Of Glashütte Original In Paris

You might think that a boutique is… a boutique, meaning that in the end, the goal is to discover and buy watches. Well, this conception was true until a few years ago. However, today this perception might be slightly different and collectors, enthusiasts or newcomers have different wishes and want a different experience. While opening a new boutique Rue de la Paix, in the heart of the Paris’ watch heaven, Glashütte Original had this in mind. Today, we’d like to share with you the new approach wanted by the brand, based on education, understanding and didactical experience.

9 years ago

Xemex XE 5000 Chronograph Watch Review

It very well may have been a Xemex that was one of the first luxury timepieces I ever noticed as a young adult. I recall walking through a shopping mall here in Los Angeles as a teenager and seeing a read more…

9 years ago