Watch Dandy

Louis Vuitton travels the world through the new Escale Cabinet of Wonders

020 DRAGON FACE r6 rvb Three new limited editions are relaunching the Escale line at Louis Vuitton. Inspired by highly decorated tsubas (katana sword guards) collected by Gaston-Louis Vuitton. Utilising a plethora of métiers d’art techniques to depict three evocative creatures. Louis Vuitton continues its overhaul of its watch lines under the leadership of Jean Arnault, where the brand has … Continued

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The Brew Metric Retro Dial says it’s bean time

featured image Brew Metric Retro Dial An industrial designer’s and coffee enjoyer’s idea of a watch that teaches you how pull your shots.

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First Look – The Louis Vuitton Voyager Flying Tourbillon “Poinçon de Genève” with a Plique-à-Jour Dial

In the past decade, the watch division of Louis Vuitton has been steadily expanding its foothold in haute horlogerie, a journey that commenced with acquiring movement specialist La Fabrique de Temps (LFT) about ten years ago. La Fabrique des Arts, another esteemed LV atelier within the LFT dedicated to curating metiers d’art, provided expertise and […]

Interview – Davide Lunghi on the Opening of the new TAG Heuer Boutique in Amsterdam

The P.C. Hooftstraat in Amsterdam is considered “the Golden Mile” for luxury brands in the Netherlands. Not only will you find plenty of high-end designer brands from the fashion industry there, but it’s also home to prestigious watch and jewellery boutiques. The next in line to open a boutique on this prized stretch of retail […]

Need some reading material? We’ve put together a killer NOW Magazine bundle

NOW MAG BUNDLE FEATURE Every edition of NOW both in print and digital formats for 50% off? Yes please.

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First Look – The Type A11 DD-45, the Dirty Dozen Watch according to Praesidus

Watches have always been intertwined with big historical events all over the world. Many are connected to pivotal events or influential people, such as the Omega Speedmaster and the Apollo 11 mission that landed on the Moon or the watches worn by King Charles III of the British royal family. But some watches are not […]

Jason Kelce’s retirement Rolex has a meaningful backstory

Jason Kelce retire rolex desktop Milestones are a common reason (or excuse) for collectors to buy new watches. Jason Kelce had the best excuse of them all for his commissioned Rolex.

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Auctions: A Rare Vintage Heuer Carrera With Racing Provenance Up For Sale At Sotheby’s

The vintage Carrera Sunray DX is one of perhaps a dozen given to racing team members in the ’60s.

First Look – The Studio Ghibli x Seiko Presage SPB437 Caught Me by Surprise, in a Good Way!

As someone working in the industry seeing hundreds if not thousands of watches each year, I often label a watch as a potential “yes” or “no” based on a press release or a couple of images. I’m sure, to some extent, that the same goes for collectors and enthusiasts. Sometimes, I’ll dismiss a watch for […]

Gift Guide: It’s Time To Treat Yourself

Rounding up eight of our favorite watches to give you permission to self-gift freely.